Currently in the following locations:
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Alabama ABC #004
Auburn, Alabama
15 TABLETS
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Alabama ABC #055
Mountain Brook, Alabama
14 TABLETS
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Alabama ABC #058
Hoover, Alabama
15 TABLETS | TVS
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Alabama ABC #067
Fairhope, Alabama
12 TABLETS | TVS
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Alabama ABC #072
Montgomery, Alabama
15 TABLETS
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Alabama ABC #080
Birmingham, Alabama USA
15 TABLETS
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Alabama ABC #102
Tuscaloosa, Alabama
14 TABLETS | TVS
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Alabama ABC #152
Athens, Alabama
10 TABLETS | TVS
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Alabama ABC #153
Gadsden, Alabama
15 TABLETS | TVS
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Alabama ABC #238
Tuscaloosa, Alabama
15 TABLETS
- Live Now -
To view all current and future locations: View on Map
Shoppers need help making beverage selections.
34% of boomers and 61% of millennials have no specific brand in mind when making alcohol purchases (2017 Nielsen Study)
How are you helping them choose your brand?
What message would you deliver to a shopper ready to make a purchase?
SellrTV is your new channel to engage Beverage shoppers and connect them with your digital content in the aisle.
Ads, videos, imagery, product information at the touch of a finger.
Connect with Shoppers at the Point of Decision in Alabama ABC
SellrTV’s Tablets are Interactive!
- Runs continuous brand advertising in the foreground.
- Presents detailed product information when a shopper taps on your ad or scans your product.
- Allows shoppers to search for your products or cocktails and invites them to text or email the product info.
- Targets adult beverage drinkers exclusively and even down to a specific category, e.g. Bourbon drinkers.
Watch your Ads Play in Real-Time
Every time your content plays, SellrTV's advanced platform reports back with the exact location and time of playing. With an interactive map, you can watch your content play in real-time.
Review Campaign Results With BevTV
How did shoppers respond to your ad?
Did shoppers take notice of your new product launch?
BevTV can provides insight for your campaign so you know what's working and what's not.
7 reasons why you should advertise on SellrTV’s interactive digital displays:
- The audience for your ads is exclusively alcohol buyers.
- You can target specific categories like Bourbon drinkers.
- Your ad dollars drive both brand equity and retail sales.
- With audio and video, our shelf talkers actually TALK!
- There’s not a more potent time or place to influence a consumer.
- Shoppers engage directly with your brand through text or email.
- You get reporting of shopper engagement.
We truly believe this is revolutionary for the industry.
Here's Our Process
We're here to help you find the right displays, format your ads, and understand report data.
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Schedule A Call With Our Team
We'll jump on a call to answer questions and plan out your ad campaign
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Launch Your First Campaign
This is the easy part. Our team will configure the campaign to target shoppers based on our call
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See Engagement With Your Detailed Reports
Track how many times your ads were played, viewed, and tapped in the aisle
SellrTV Risk-Free Guarantee!
We guarantee that your ads will be seen by real people shopping for Retail products, in real stores. We’ll give you a ‘real-time’ reporting Dashboard to prove it! If you’re not satisfied, just tell us and we’ll refund your money. Simple.
Pricing Plans For Any Brand
$50/mo
3 Month Minimum
- 8,325 Ad Plays/mo
- 3,333 Ad Impressions/mo
- Videos or Still Content
- Up to 2 Brands
- Up to 4 Creatives
- Up to 4 Cocktails
- All Tablets
in Stores - Shopper Engagement Reporting
- Sales Lift Reporting
$100/mo
3 Month Minimum
- 20,000 Ad Plays/mo
- 8,000 Ad Impressions/mo
- Videos or Still Content
- Up to 4 Brands
- Up to 8 Creatives
- Unlimited of Cocktails
- All Tablets
in Stores - Shopper Engagement Reporting
- Sales Lift Reporting
$150/mo
6 Month Minimum
- 37,500 Ad Plays/mo
- 15,000 Ad Impressions/mo
- Videos or Still Content
- Unlimited Brands
- Unlimited Creatives
- Unlimited Cocktails
- ~40% Weighted to Product Category Tablets
- Shopper Engagement Reporting
- Sales Lift Reporting
$10/mo
2 Month Recurring
- 5,000 Ad Plays/mo
- 2,000 Ad Impressions/mo
- Still Content
- Single Product
- Auto-generated Creative
- No Cocktails
- All Tablets
in Stores - Shopper Engagement Reporting
Need more information first?
Schedule a call with our team and we'll answer your questions and show you a demo of the product!
Schedule a CallTestimonials
Our clients love working with SellrTV!
Verified Purchase
I can’t think of a single brand that would not want their content on this platform.
Verified Purchase
It’s hard to compete on the shelf with my small brand, but these ads put me in the top 10 brand views at a major retailer. I’m hooked!
Verified Purchase
The number of consumer engagements is clearly correlated with the number of ads. This channel works!
Frequently Asked Questions
When does the advertising start and how long does it take to get my brand ads on the tablets?
It starts immediately. We’ve been running successful ad campaigns for the past year in the 5-store pilot. More stores are being added weekly so you can start now and we will ramp up your ad campaign as more stores come online. Everything is cloud-based so we can have your ads running on the screens the same day you send them to us.
How much does it cost to advertise?
Each time your ad plays costs between roughly 1/4 to about 1/2 cent. Costs are discounted for larger volume purchases and longer time commitments. (As an example in the REACH campaign 20,000 Ad Plays is $100, or 1/2 cent per Ad Play.) The cost for D.A. Featured Product ads is slightly below 1/4 cent because these ads are auto-generated still images and the campaigns come with limited reporting.
What is the difference between the regular “Brand Advertising Campaigns” versus the “D.A. Featured Product” ads?
For regular ad campaigns, you provide videos (with audio) or high-quality still images of your brands or cocktails and we run them on the tablets. For D.A. Featured Product ads we automatically generate a still image of your product with the sale price and run them on the tablets during the two-month D.A. period.
If we don’t have video ads, can Sellr help us generate good still images using our content from our website, Facebook or other social media platforms?
Yes. We can reuse whatever you have. For a small fee we can also create professional (still image) ads for your brands or cocktails if you provide the photos and recipes.
Is there a particular format required for the videos or still images?
Yes, but it is very common. Here is a link to the specifications: SellrTV Media Specifications
Can I buy a campaign and run more than one product at a time, or switch out products month to month?
Yes. In fact we recommend this so you can take advantage of the volume and time commitment discounts.
Can we run our ads exclusively on the tablets in front of our product category?
Yes - to a degree. We allow a maximum of 40% “share of time” on any given tablet. Most campaigns include a combination of ads running on all tablets with extra time on the tablet in front of your product category. You may purchase the maximum 40% time on the tablets in front of your product category with the CATEGORY LEAD campaign.
The price sheet distinguishes Ad Plays from Impressions. What is the difference?
Ad Plays are the actual number of times your ad plays on a tablet. Impressions are the number of times someone saw the ad based on a calculation that includes store hours, the density of tablets in the store, the number of shoppers in the store, and the average time a shopper spends inside the store.
Can I add my branded cocktails to the library of cocktails on the tablets?
Yes. As long as you advertise in some capacity we allow your cocktails to become permanent additions to the SellrTV cocktail library.
Are these ‘one-way’ screens or are they interactive?
These are interactive tablets located on the shelf next to each category (Rum, Vodka, etc.). Each store has about 15 screens. Shoppers tap on brands ads, cocktail ads, search for products using menus and key words, or simply scan a bottle to get valuable information about your brand.
What kind of reporting will I get to see the effectiveness of my advertising?
Sellr provides rich consumer engagement reporting that shows the number of times shoppers tapped on your ad, searched for your product, viewed your cocktails, or scanned your bottle UPC. In addition, with the cooperation of AL ABC we are able to provide monthly retail sales to correlate the impact of advertising in the stores with SellrTV versus comparable stores without SellrTV.
Do you already have information about my product on the tablets?
Yes - in most cases. We research the products carried by AL ABC and build an information sheet for each brand based on your website or information on the bottle. That way, when a customer scans or searches for your product they find the same information you already approve. We encourage you to review the product profile and image to ensure we have the latest information you want consumers to see.